From Bloom to Reuben — Same Everything, Different Name The Bloom Agency becomes The Reuben Rink Company in 2014! There are some important changes taking place! During the course of 2013, Art Bloom decided he was interested in focusing exclusively on the part of business he enjoys most – marketing planning and consulting. When Art decided to embark on a solo career in December 2013, ownership of the firm transitioned to his longtime colleague J.G. Wolfe. The Winston-Salem Journal released an article titled “Bloom Agency gets a new name: The Reuben Rink Co.” on Thursday, January 2, 2014, quoting Wolfe to say, “This fulfills a professional goal I have always had. To have the opportunity to grow an established and successful company with an excellent reputation in an industry I love is very exciting.” Visit ReubenRink.com for more information.